Posted On: 13 Mar 2018

Artificial Intelligence- Reinforcing Salesforce

This post will give the readers an insight in Salesforce Einstein platform. Salesforce einstein artificial intelligence is the highlight in Salesforce platform and the benefits of AI platform like lead scoring, sales predictive analysis is using in Salesforce. Salesforce is introducing artificial intelligence everywhere through its clouds i.e. integrating artificial intelligence with CRM across all its clouds.

The customers of the business enterprise as well as the developers would be utilizing artificial intelligence platform. Salesforce is empowering the developers with customized projects, predictive services, analysis and modelling the processes. Salesforce will integrate einstein platform with Heroku, a platform build for the developers. All the business users will be able to utilize the services of einstein platform effortlessly by infusing artificial intelligence along with all its processes and models.

Artificial Intelligence would empower the customers as well as the organizations with the tools which they could not be able to develop on their own. Artificial intelligence platform would be working on the back end and the Salesforce customers would be benefitted from the same. Amazon machine learning, Alexa and Google tools are some of the examples of how artificial intelligence works on the background. Salesforce has now come up with the concepts of computer vision, image processing and NLP (Natural Language Processing).

Salesforce Positioning Einstein Artificial Intelligence

Marketing Cloud Einstein includes the component of predictive scoring, predictive audiences and automated optimizations. Salesforce encompasses AI powered image recognition tool, einstein vision in its marketing cloud platform which enhances the experience of the users by automating the searching and identification of the images thus accelerating the response time.

Service Cloud Einstein will incorporate categorization of the cases which will automatically route the fundamental case fields to the appropriate agent.

Working of Einstein AI

Community cloud einstein introduces experts, topics, automated services and insight in the newsfeed. The customers of analytics cloud einstein will be adept to access predictive wave applications that would uncover future prospects for the business enterprise. Smart data discovery will help users search and evaluate insights from the available data which would help in prioritizing the analytics. IoT cloud einstein incorporates predictive scoring that would recommend the best actions for the service processes and optimization of the rules in IoT. Salesforce is growing a new research by integrating the features of einstein and the knowledge of artificial intelligence.

HyTechPro, as a Partner

HyTechPro is a global IT service provider unleashing the full potential of businesses, revamping their process and assisting them to administer products, customers, employees and partners. Our Salesforce Customer Satisfaction (CSAT) of 9.64/10 is a testimony to the success we have delivered to our customers.

From Salesforce CRM Consultation to Data Management and Migration to implementation, we hold in-depth expertise. With more than a decade of experience of serving clients across the globe, our customers are enjoying prodigious perks with our Consultation, Customization and Upgradation of salesforce services. Our experts will let you identify where do you stand in the marketplace, what your enterprise needs and what will be your transformation journey map.

Come forward with your idea, if you have any or let us give an opportunity to develop a provoking solution for your enterprise.

Let us know, what you think.

By Neeraj Garg

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